How can I pitch a marketing idea to a company without getting screwed?
I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas?
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What are some different marketing business professions?
I am finishing up my Bachelors degree in Marketing and will be starting my MBA following. I am wondering what different professions are out there and a job description with them for those with a marketing degree.
I know of these:
Marketing Manager
Marketing Assistant
Manager
Brand Manager
Investment Bankers
What are many others that I may be interested in? I would like to research these different professions and what they entitle. Thanks for the help.
Categories: Financial Services
Tags: Business Professions, Investment Bankers, Marketing Assistant, Marketing Business
Comments (1)
Ketel One Up
February 12th, 2009 at 1:29 pm
Marketing sets you up to pursue a lot of different career paths, including the ones you noted plus the following:
Advertising / Promotions
Public Relations
Pricing Analyst
Product Line Manager
The jobs vary by industry and seniority or role, so you may want to take a hard look first at what industry you want to be in. The roles will be very different for P&G versus GE versus Ogilvy & Mathers versus Toyota versus Coca-Cola versus Dell versus Marriott Vacation Club versus Wal-Mart versus Mercury Marine, yet all of these firms employ a large number of marketing professionals at all levels of the organization in roles paying US$20,000 to US$500,000 annually.
One side note: don’t go directly from undergrad to MBA. You’ll waste your time and annoy your classmates if you can get in, but most top programs will not even consider you without 3-5 years of post-undergrad experience. (That experience gives you a basis to understand the professors, which will allow you to take a lot more away from the overall experience.)
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