How can I pitch a marketing idea to a company without getting screwed?

I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas? Read the story »

Recent Articles

What is the difference between Sales, Marketing and Business Development?

Nov 30, 2009 | 1 Comment

What are the definitions of Sales, Marketing and Business Development?

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What skills to look when hiring my first employee in Sales and Marketing?

Nov 28, 2009 | 3 Comments

I have a small business and I want to hire my first employee. I want to hire my first employee in the field of Sales and Marketing. What skills should I look when hiring someone?

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How do you start a marketing firm?

Nov 28, 2009 | 2 Comments

I know it’s not for everyone and I know you need an extensive knowledge. But I was wondering who can start a marketing firm/consulting business and how would you go on about starting it?
Anybody with some knowledge of starting a marketing firm, please give me some detailed information because I am anxious to know.
I graduated [...]

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is there a site where I can learn expressions on business, advertising and marketing?

Nov 26, 2009 | 4 Comments

I’m in charge of PR & I’m an account executive at an advertising agency. I need to learn more about terms & expressions using in this area and maybe a little business, marketing and letter writing.

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What are the main duties for a product marketing manager?

Nov 24, 2009 | 2 Comments

I am just wondering about some following questions about the position of product marketing manager:
what are the differences between a general marketing plan and the marketing plan made by the product marketing manager?
I am talking about the ERP software product .
For example,do the marketing objectives contain only the finacial figures (which is in tune [...]

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What is a good email marketing solutions?

Nov 21, 2009 | 1 Comment

I am looking to email 8000 users on a daily basis, emailing them about every 2-3 days by deleting old users and importing new ones. I am looking for a good email marketing solution that would send emails to my users’ inbox and not mark them spam. I am looking for softwares only, or a [...]

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what strategy will work best for direct marketing/point of sale marketing?

Nov 19, 2009 | 3 Comments

I need to use direct marketing to build awareness for an Eye care centre. What incentive(s) will drive traffic to my stand?

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Where can I get evaluation copies of these Marketing Strategy software?

Nov 19, 2009 | 1 Comment

I have seen the advertisement of these marketing strategy software (Business Insight, Quick Insight and Marketing manger 2.15) in the net, and will like to try them before deciding whether to buy or not. If you know where I can get evaluation copies of the software, please kindly tell me.
I will also be very happy [...]

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***Does anyone know of a job in sales, marketing, or advertising available within their company?

Nov 18, 2009 | 1 Comment

I have a lot of experience in event sponsorship sales and event marketing. I’d really love to work with a performing arts organization (ballet, opera, etc), media company (like Turner Broadcasting), or an ad/PR agency in some capacity. I am available to relocate anywhere in the U.S. Any leads? Please, don’t tell me to go [...]

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What are (unique) jobs with a Business/Marketing degree?

Nov 10, 2009 | 4 Comments

I am thinking about majoring in Business with a concentration on marketing. What kind of jobs are there (and details of the jobs)? Are there any kind of unique/different jobs with this degree? Does it only deal with math?

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