How can I pitch a marketing idea to a company without getting screwed?

I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas? Read the story »

 

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What are the main duties for a product marketing manager?

Nov 24, 2009 | 2 Comments

I am just wondering about some following questions about the position of product marketing manager:
what are the differences between a general marketing plan and the marketing plan made by the product marketing manager?
I am talking about the ERP software product .
For example,do the marketing objectives contain only the finacial figures (which is in tune [...]

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