How can I pitch a marketing idea to a company without getting screwed?
I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas?
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How do I go about presenting a sales and marketing plan via email to business owner but protect my idea?
I have what I beleive to be a good sales and marketing plan for a new type of business. I have spoken to the owner and he ask for any Ideas I had for both in our first conversation over the phone. My goal is to implement the plan and work as an independant agent with his company. I have given ideas to others before and they have used them to make money and did not include me in the profits. I don’t want this to happen again. He seems honest but “once burned” as they say. I want to protect myself, but I also really want him to see my plan because this is an industry I want to get into and feel this is my chance. How do I go about letting him look at the plan but insure if it is used without me I have legal recourse. I do not want to be to forceful in having him sign some big legal contract after only one conversation.
Categories: Small Business
Tags: Business Idea, Legal Contract, New Business, Sales And Marketing







Comments (6)
Henry Sosa
November 11th, 2009 at 9:32 am
Why don’t you apply for a patent for your idea or your business.
De
November 11th, 2009 at 8:40 pm
you need some type of guarantee… I would recommend a sales bid for the job… If he need X job proposal then you summit a job sale with detailed work for the job that you will be doing for your client there for you and him know the price up front.
Robert S.
November 11th, 2009 at 9:24 pm
Get a confidentiality and non-compete agreement signed. They are industry-standard and you can get a template of one for free on the internet.
James T
November 12th, 2009 at 10:01 pm
Maybe a disclaimer line in your email of the presentation stating that by opening/viewing the file the individual waives all rights to usage and agrees not to violate your exclusivity of use. Or, send him a disclaimer email first requesting a reply that states he will not use your idea and by typing his name as an e-signature. Upon receiving a reply, print it with date/time and retain, then send him the presentation. MAKE SURE IT IS READ ONLY AND UN-EDITABLE!!!!
Jeff W
November 15th, 2009 at 12:19 pm
Send a registered letter to yourself with the plan inside. You will receive a dated document, certified by the US Government of your plan. Do this before you provide the plan to the owner and do not open the letter…let the judge in your lawsuit do that.
tom m
November 17th, 2009 at 8:05 am
I’d be really surprised if you have a revolutionary idea in sales and marketing. It’s impossible for me to believe that with 8 billion people on this planet and billions of pages of information on the internet that no one in the history of mankind has ever thought of your idea. If it’s this unique, I would patent it, sell it myself, and make millions. If it’s not, just make your suggestion and see if they would finance the rollout.
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