How can I pitch a marketing idea to a company without getting screwed?
I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas?
Read the story »
what strategy will work best for direct marketing/point of sale marketing?
I need to use direct marketing to build awareness for an Eye care centre. What incentive(s) will drive traffic to my stand?
Categories: Other - Advertising & Marketing
Tags: Direct Marketing, Eye Care Centre, Point Of Sale, Point Of Sale Marketing
Comments (3)
Citizens of the Republic
November 19th, 2009 at 8:15 pm
Discounts on frames
Free eye exam
etc etc
Create Flyers – drop em off at schools, colleges, nursing homes, day care facilities
Buy some advertising on local restaurant menus
Buy some advertising on a local sports team calendar
Gudsud55
November 22nd, 2009 at 6:35 pm
Free Eye Check-up as well as Welcome Drink !
and
10 to 15 % Discount on _______ Normal Frames
20 to 25 % Discount on _______ Designers Frames
Direct Mailing Folder along with News Paper through News Paper Vendor.
Frank W
November 23rd, 2009 at 4:32 pm
I have been involved in direct marketing for quite awhile it depends on the product. If the product is centerd on a certain group of people such as eye care, dental, or hearing there is no incentive[s]. People in general will not seek medical treatment until after the fact. Not to say some people do the right thing and seek preventive care. My wife is involved with a company that i think has the best marketing strategy i have ever seen. You may want to take a look just to get some Ideas. You can go to and she would be more than happy to forward the marketing plan to you. Good luck
Leave a reply