How can I pitch a marketing idea to a company without getting screwed?
I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas?
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In the Philippines, what is the rate of response of each marketing tools such as flyers, posters, and SMS?
I would like to know in terms of percentage how much response these advertising means generate here in the Philippines?
Categories: Search Engine Optimization
Tags: Flyers, Marketing Tools, Posters, Sms
Comments (2)
mary
February 18th, 2010 at 1:50 pm
You need to conduct a survey here. However, these prints are very hard to quantify as you are talking about “response”, which is very intangible and abstract. You are talking about “PR” campaigns on ads. And this has been the problem not only in one country but to all others.
Mary
imisidro
February 19th, 2010 at 9:48 pm
I have not seen a published report on marketing response rates in the Philippines. I suggest instead that you check the various marketing and advertising associations as they may have the data you need (just not in one place)
I suggest you check with the Advertising Association of the Philippines as they will have data on the response rates of various advertising methods
Or you can contact the Philippine Marketing Association which can be found at
Cityland 10 Tower I
Unit 2414
Salcedo St. cor.
Ayala Ave
Makati City
Manila
Philippines
Tel No : 63-2-893 7127 / 63-2-892 3144 / 63-2-892 3291
Fax No : 63-2-892 3261
There is also the Direct Marketing Association of the Philippines
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