How can I pitch a marketing idea to a company without getting screwed?
I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas?
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what is search engine marketing and how do I utilize it for my business?
I have an automotive dealership with a website of pokchev.com, I keep reading about search engine marketing yet I don’t understand how to take advantage of it?
Categories: Search Engine Optimization
Tags: Advantage, Search Engine Marketing
Comments (3)
Rishi
June 23rd, 2010 at 11:57 pm
Search Engine Marketing is powerful way to reach out to your prospective customers who are actively searching for products you offer by placing sponsor links on pages displaying results of keywords relevant to yoru business
5 simple steps to place ads thru Search Engine Marketing.
Step 1: Visit the URL(s) -
Step 2: Choose Keywords (tools on the URLs assist you in the process)
Step 3: Write Search Listing for each of your keywords
Step 4: Determine the Bid amount for each of the Keywords {Payment is on cost per click basis (you pay the search engine only when your linked has been clicked on)}
Step 5 : Set up a payment account, a self serve system allows your credit card to be billed after the clicks have been delivered
melvinschmugmeier
June 26th, 2010 at 5:51 pm
There’s 2 types of search engine marketing. First there’s paid marketing where you pay every time someone clicks on your ad. This is what the first 2 answers are referring to. You can do this thru Overture (a Yahoo company) or you can do this thru Google Adwords.
The second Search Engine marketing method is when you are optimizing your site and the tagging (meta tags) of your site to receive optimal placement when search engines spider (read) your site tags. This typically occurs once every 4 to 6 weeks. In addition, you need to get other related web sites to have a link on their site and point to your site. The more links to your site, the more important the search engines consider your site to be. If your site is considered important, your site will appear in ‘free’ search results on Google and Yahoo.
Here’s an example — go to Google. Type in ‘web hosting’ as your search criteria. The first FREE link that appears is FortuneCity. This happens because there are millions of pages that point to their home page because they have a free web hosting product. They don’t pay to appear on that page at all.
Ry
June 29th, 2010 at 2:57 am
this is not search engine marketing specifically but you might want to check out
They’re a new site dedicated to building relationships and targeting customers for small businesses.
They have tools that will definitely help you in promoting your business online.
They’re new and free so no harm.
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