How can I pitch a marketing idea to a company without getting screwed?

I have ideas for several companies and I want to pitch it to them, but I don’t know how to go about it. I have no experience in marketing and I want to know how to approach it without loosing any credit for my idea. Any ideas? Read the story »

 

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To test whether internet use increases depression score, we measure the depression sc?

Dec 20, 2010 | 2 Comments

To test whether internet use increases depression score, we measure the depression scores for a random sample of non-internet users, have them use the internet for a specified time, then measure their depression scores again.
(a) matched pairs t-test
(b) two-sample t-test
(c) ANOVA
(d) chi-squared test for independence
(e) [...]

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The marketing research department for a computer company used a large city to test market their new product?

Jan 9, 2009 | 1 Comment

The marketing research department for a computer company used a large city to test market their new product. They found that the demand equation was p = 1296 – 0.12x^2. If the cost equation is C = 830 + 396x, find the number of units that will produce maximum profit.
Haha. That’s the given question. I [...]

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